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Servo suppliers 1999 - 2013

15 years of the servo suppliers' market shares in the German mechanical engineering industry

In three representative market surveys about the use of servo drives in the German machinery industry in the years 1999, 2006 and 2013, the machine-builders called their main suppliers for servo converters.

Ever more servo suppliers in use

November 14th, 2013 - From 1999 to 2013 the number of servo suppliers continuously increased with the machine-builders. While the machine-builders called 16 main suppliers for servo converters in 1999, this number almost doubled to 31 suppliers 15 years later.

Each second machine-builder rely on few larger servo suppliers

The following diagram shows the group of servo suppliers delivering each to 10% or more to the investigated machine-builders for the years 1999, 2006 and 2013.

 

The blue bar refers to the shares the servo suppliers of this group show at all servo suppliers. This share decreases from 25% to 11% and finally to 10%.

Servo suppliers with market shares of 10 percent and more in the mechanical engineering industry from 1999 to 2013.
Source: Market surveys by Quest TechnoMarketing about the market shares of servo suppliers in the mechanical engineering industry from 1999 to 2013.

The market share of the servo suppliers (red bar) results from the share of the machine-builders, using the related main suppliers, at all investigated machine-builders. This market share is at first reduced from 70% to 48% and then slightly rises again to 50%. 2013 this group covers in alphabetical order Lenze, SEW and Siemens.

 

Since 2006 a tendency shows up that more machine-builder have been relying on relatively fewer larger servo suppliers. This tendency from 2006 to 2013 appears to be small in terms of figures, qualitatively, however, stable.

Each sixth machine-builder calls for servo suppliers with over 5% and fewer than 10% market share

The group of the servo suppliers with a market share of each with over 5% and fewer than 10% can at first increase their presence from 13% to 16% at the machine-builders and then hold stable. This group consists of Bosch Rexroth and Schneider Electric/Elau in 2013.

 

At the same time this group also shows a decreasing share at all servo suppliers (blue bar).

Servo suppliers with market shares of over 5 percent and fewer than 10 percent in the mechanical engineering industry from 1999 to 2013.
Source: Market surveys by Quest TechnoMarketing about the market shares of servo suppliers in the mechanical engineering industry.

This group shows a stable position with the machine-builders, from which, however, relatively fewer servo supplier benefit. This is why the share of these servo suppliers decreases against the background of rising supplier denominations.

A third of the machine-builders prefer servo suppliers with a market share of 5% and fewer

This group strongly increases its share at all servo suppliers from 63% over 82% to 84%. Here the doubling of the supplier denominations fully comes into effect.

 

The servo suppliers of this group can also more than double their market share from 17% to first 36%. In 2013 this market share slightly drops to 34%. To this group the companies belong to AMK, Baumüller, Beckhoff, B&R, KEB, Kollmorgen, Heidenhain, LTi, Mitsubishi, Parker, Rockwell, Stöber.

Servo suppliers with market shares of below 5 percent in the mechanical engineering industry from 1999 to 2013.
Source: Market surveys by Quest TechnoMarketing in the mechanical engineering industry about the market shares of servo suppliers from 1999 to 2013.

In this group the tendency is showing up that slightly fewer machine-builders rely on a tendentious larger variety at servo suppliers.

Both concentration and differentiation

Concentration such as differentiation have been coming out as trends in the decisions of the machine-builders regarding servo suppliers.

 

Rising demand for servo drives and the differentiation of the servo applications after 1999 relativized the initially strong concentration on few servo suppliers by an increasing differentiation regarding servo suppliers. Now this concentration has become stable with slightly rising tendency at last.

 

The integration of a variety of servo supplier serving for differentiated, special applications has stabilized likewise.

 

The servo application is as various as the way machine-builders are using their servo suppliers.